Direct marketing for motorcycle dealerships covers email, SMS and postal mailings and any other communications sent directly to individual customers and prospects. We can look after the whole process for you, from designing and writing the content right through to distributing it to your customers and providing a report of the results.
Our direct marketing service provides a highly effective tool for communicating directly with your customers and prospects. It is the ideal communication method for newsletters, special offers, MOT and service reminders, new model launches, events and lots more.
How our direct marketing service works
Motorcycle Dealer Marketing will work with your dealership to understand the aim of your marketing campaign and the size and quality of your motorbike dealerships customer database. We can also hire good quality motorcycle prospect data on your behalf, through trusted sources that have the correct GDPR marketing permissions.
We have the ability to design and send electronic marketing pieces including email and SMS at very competitive rates. The benefit of these methods is that they are highly measurable and we will report key metrics such as the open rate, click through rate and conversion rate.
Postal direct marketing service
Our service can also cover printing for leaflets and other marketing pieces and fulfilment services to deliver them to customers and prospects. Postal mailings can work very effectively in the right circumstances and although the costs are higher than email and SMS, it could be more likely to be read and have a higher conversion rate.
Direct marketing as part of your dealership marketing strategy
A robust motorcycle dealership marketing strategy should include a mix of marketing activities such as website, seo, advertising, social media and direct communications. Email newsletters, SMS reminders and postal mailings for event invites etc can work well alongside broader marketing communications.
You can find out more about our services by sending us a message on our contact us page.